August Horch, the Audi
audi.com.hk
You've heard the word audi right? Sure you think about one of the major car manufacturers in the world ... Yeah ... that's right ...
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I will discuss about the Audi , but I will focus on the story and motivations that can be drawn from the story of the founding of the company 's Audi .
Located in Germany , Bavaria , precisely in Ingolstadt ... and now has seven factories that exist throughout the world , making it one of the most popular car brand by those who come from the middle class and above .
https://upload.wikimedia.org/wikipedia/commons/3/3b/Audi_Centre_Sydney,_Zetland,_New_South_Wales_%282010-07-10%29_02.jpg
Their motto is " Vorsprung durch technik " meaning " Advantage through technology " .
The motto above is a motto that is unique, that drain the energy and spirit of every person who works at Audi . Technology , said most emphasized in the company, serve as the heart of the company's Audi until now , who made his name melampung continue upwards . Strongly believes , to be number one and to be great with technology .
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Audi company founded by August Horch which means " hear " ( name) , and if translated into Latin will get the pronunciation of " Audi "
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A little story that became the beginning of the Audi ... undertaken by the founder August Horch ,,,
On 14 November 1899 , August Horch established a company with the name A.Horch & Cie , which is located in the district of Ehrenfeld , Cologne .
www.audi.com.au
He founded his own company , do not run smoothly in accordance with her wishes .Though his own company ?
He experienced a quarrel with the company's supervisory board , which is made to be tolerant and resigned from the company. How frustrating is it so hard for ourselves ... August Horch company that he exaggerated his own instead throw .But...
All did not end up there , August Horch still have dreams unflagging . Which kept her alive with his dream , although it has experienced a problem that is so heavy ...
He got up again , and within a few years after leaving the company he founded back length .. Yag second company called Horch Automobil - Werke GmbH in 1909 .
www.audi.co.nz
And the company is August Horch creates a great idea that the draft AUDI , exactly Audi Type A 10 -powered 22 hp sport - pheton , produced after a year of establishment of this company .
Can not be denied , the same year back in August Horch was forced out of his own company .
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But , it is rejected . Sue his old partner , so give in and make a name August Horch belonged to his old company ...
August has another idea to find a suitable name for his company .
The name was obtained when he held a meeting with its business friends Paul and Franz Fikentscher . Franz in her apartment , at which time his son Franz was learning the Latin language ... in their midst was thinking about the best name , the boy say
"Dad -Audiatur el Altera pars ... " (Father , is not it better known audi course of the Horch )
The smile was knotted on their lips , the name , too, has obtained ... finally with great thought , could , and struggling with persistent and patient , eventually the target can be reached ...
After some time precisely in 1920 , August Horch left the company to become the minister of transport , but still active as a supervisory board , and of many perjuagan hard it was ... made a name Audi driven up and become the first German automotive company which launched the car with the steering wheel left...
Audi 1913
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Audi 1990
momentcar.com
Audi 2002
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Audi 2010
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Audi 2016
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